Tag Archive | "YFM"

Morning Glory with Flava!


 

Pic by Paul Shiakallis

 

Hot personalities and a cup of coffee make for a little flavour in the morning

By Motheo Khoaripe

Since our last chat with MO Flava, his breakfast team has welcomed new members and a new flavour to Joburg’s top youth radio station. I parted with my blankets at ungodly hours of the morning to try catch up with the peeps that make up the new breakfast menu.

Arriving at the Y studios it’s quite unsettling seeing people highly energised and ready to work at 5am, especially when you are the only one feeling half dead. I make friends with the kettle and coffee supply as the team gathered around new executive producer Kutloano ‘Kuxx’ Nhlapo to finalise the morning’s show. The varying personalities are clear but one thing is common, pure talent and a serious sense of humour.

The 23 year old Daveyton-born producer relayed his story of breaking into regional radio, citing the hardships he experienced juggling a day job and a late show on a campus radio station. He tells of his love/hate relationship with radio that started while he was in high school in Benoni making trips to the Rosebank studios, trying to get exposure to a career path he loved so dearly. It wasn’t all romance and roses, he highlights, recounting the many muggings, dropping out of college and investing his salary in voiceover demos while trying to break the radio fold.

His ability to be patient and his hard work paid off when he pitched a new format and way forward for the show in front of an intimidating Yfm senior staff, after which a contract and an intense shadowing process with then outgoing Executive Producer Tsheko, left him feeling at home with his new challenge. When I inquired about the late nights and early hours he would be having, he simply said the pace and madness that happens comes with the territory, one he thoroughly enjoys. He added that radio’s mental artistry keeps him forever intrigued and the opportunity to express one’s creativity with an energetic listenership makes it all worthwhile for the deep-voiced producer. Read the full story

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